7 May 2018

Beautyme Mother's Day tip: Eau de parfum which spreads sunshine and holiday feeling

Fragrance, if perfumes, eaux de toilette or colognes belong to the preferred Mother's Day gifts. But the question is: Which is the right one for my mother? Tastes differ and once opened, the fragrance can't be returned. Beautyme is testing many fragrances; some of them never appear in editorial articles, some are included into styling tips when they are composed well and fit to the idea of a story such as the 'Traveling the world' article concerning Spring/Summer 2018.

The perfume presented on this page was selected especially as Mother's Day gift as it's a light - almost cologne-like fresh, and very sunny scent which awakes memories of relaxing with a fruity orange juice under the sunshade on the sand beach after swimming in the blue-green ocean. It reminds moments when a gentle breath of wind carries the own skin aroma mixed with ocean water, sand beach, orange notes into the consciousness and rounds up the feeling of harmony with oneself and the world. The perfume is like an anchor for diving deeper into the archived scent memories of happiness.

The summer notes are saved as eau de parfum with the name 'Néroli Amara', 'Collection Extraordinaire' by French jeweler Van Cleef & Arpels. For the Néroli Amara composition, Givaudan perfumer Quentin Bisch's leitmotif is bitter orange (hybrid from grapefruit and tangerine), the source for 'neroli' which is credited to the 17/18th century living originally French noble and politically extraordinarily active woman Anne Marie Orsini, Princess of Nerola (Rome, Italy) who introduced the extract from steam distilled blossoms of the bitter orange tree as fashionable fragrance.

('Néroli Amara' by Van Cleef & Arpels is available at selected perfumeries in Austria from May 2018.)


Other tips for Mother's Day:

• Sustainable flower bouquets
• Robo help Mamibot
  

Annotation: The product 'Néroli Amara' on view on this page was tested by Beautyme (belongs to Fashionoffice, Fashion.at). The eau de parfum was sent by Van Cleef & Arpels for testing. This article like the editorial work of Beautyme, Fashionoffice or Fashion.at as a whole - inclusively research activities, isn't sponsored or paid in any way by labels or by media & culture founding institutions. Ads are changing with the interests of users, countries, etc and run exclusively over third-party tags in advertising slots beside editorial articles.


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